AB later said of George, "He pointed out that the historical value of the things I'd been collecting was tremendous, provided that it could be put to proper usage... He suggested that to make this material valuable it would be necessary to have a village, a live village, one with different shops operating... it was essential to have water power." J. Cheney Wells pledged his clocks and other items and to help "in every way I can to develop a village along the lines that George suggests." It is believed that various members of the family had visited European folk museums, including Skansen in Stockholm, Sweden, which led to the genesis for what was to become Old Sturbridge Village.